Privacy notice

Founder Architecture is a trading name of For The Plot Limited, a company registered in Hong Kong (Business Registration No. 79985918). For The Plot Limited is responsible for the information described here. You can contact us about privacy at website@founderarch.com.

• When you send us a message: your name, email, your message and, if you tell us, how you heard about us. If you sent us an intake brief before, we keep it as described below.
• When you take the Founder Profile: your name, email, your answers and your results.
• If you create an account: the email address you sign in with. If you sign in with Google, Google shares your name and email address with us.
• How you arrived at the site, such as the referring page and any campaign tags in the link you followed.
• Basic visit statistics kept by our hosting provider, such as which pages are viewed and which sites send visitors here.
• If you book an introductory call, the booking page collects the details you enter there, such as your name and email, and shares them with us so we can hold the call.
• We don't use advertising cookies. The site stores a small amount of information in your browser to keep you signed in, to save your progress, and to remember how you arrived at the site during your visit.

• To respond to your enquiry and prepare for an introductory call. We rely on our legitimate interest in responding to people who contact us, and on taking steps you have asked for before any engagement.
• To produce your Founder Profile report and for coaching follow-up. We rely on your consent, which you give before you start.
• If you tick the optional research box, to use your answers anonymously to help build norms for founders. We rely on your consent, and leaving it unticked changes nothing else.
• To understand which pages and campaigns bring people to the site.

We never sell your information, and we don't use it for automated decisions about you.

The Founder Architecture team only. We use a small number of trusted service providers to host the site, store information, send emails and handle sign-in. They process information only to provide their services to us.

Your information is stored securely by our service providers, and may be processed outside the country where you live. Where that happens, we rely on our providers' contractual safeguards. Our database is hosted in Singapore.

When you complete the Founder Profile, we keep a copy of your report for coaching follow-up.

Founder Profile: We keep your answers and results for three years after your last sitting, or until you ask us to delete them, whichever comes first. Email website@founderarch.com to have them deleted.

Intake briefs and enquiries: We keep intake briefs and enquiries for three years after our last contact with you, unless you ask us to delete them sooner.

Access to your information is restricted to the Founder Architecture team. Visitors cannot read anything submitted through the site.

Depending on where you live, you can ask us to: tell you what information we hold about you and give you a copy; correct it; delete it; restrict or object to how we use it; and withdraw your consent at any time, without affecting anything we did before. Email website@founderarch.com and we will respond within one month.

If you are unhappy with how we have handled your information, please tell us first. You can also complain to your data protection regulator, for example the Privacy Commissioner for Personal Data (Hong Kong), the Information Commissioner's Office (UK), your local supervisory authority (EU), the Office of the Australian Information Commissioner, or the Personal Data Protection Commission (Singapore).

This site is for founders and business leaders. It is not intended for anyone under 18.

If we change how we use your information, we will update this page and the date at the top.